SQUARE ONE
CHALLENGE
What is Square One?
Have you ever had to start over with a project, a business or a relationship?
The English idiom "back to Square One" or "being at Square One" means that if you are back to square one, you have to start working on a plan from the beginning because your previous attempt failed completely. (Cambridge definition)
Entrepreneurs are quite familiar with the meaning of this term because for them failure and success goes hand in hand. So, if you feel you have failed at something 'Square One Challenge' can help you start again.
Because; here at Square One Challenge, you are challenged to do better
Our Story
Ammara Zareen founded Square One Challenge in 2018 with the goal of empowering entrepreneurs and aspiring entrepreneurs by providing them with online access to entrepreneurship education. Since then, this platform has evolved into an online training hub populated by enthusiastic learners from all over the world.
She understands that most entrepreneurs lose their focus and motivation to run business as a result of the difficulties they face along the way. She, too, has been a victim of such events and understands that the only way to overcome them is to never give up.
"It all begins with a positive mindset. You can master everything in life if you can tap into your skills, understand your potential, and hone it." - Ammara Zareen
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As a result, her mission is to help entrepreneurs and business owners realize and maximize their full potential in increasing the productivity, competitiveness, and profitability. She hopes that by doing so, she will be able to build a strong entrepreneurial community in Pakistan.
Our Methodology
01
LEARN BY
DOING
Unlike other professions, we believe that entrepreneurship is an experiential learning profession that necessitates a unique blend of cognitive and experiential learning. While theory allows you to understand basic business concepts, practice allows you to put your skills to the test, identify your strengths as well as gaps and weaknesses on an individual level as well as within your business idea.
02
STUDENT-CENTRIC APPROACH
We recognize that each individual (entrepreneur) is unique and has a different way of comprehending and learning information. We believe that there should not be a single standard method of teaching, but rather that students should be able to choose from a variety of learning options, giving them full ownership of the learning process.
03
SELF-PACED LEARNING
Entrepreneurship is a roller-coaster ride that constantly presents new challenges. In such a hectic environment, it is difficult for students to devote hours of their day to entrepreneurship education. As a result, self-paced learning is always a viable learning option for the majority of entrepreneurs. All of our courses and training programs are designed to meet this fundamental learning requirement.
04
ENTREPRENEURIAL TOOLS
Marketing, finance, product development, and productivity tools taught in business schools are irrelevant to startups and small enterprises since they are designed to the demands of giant corporations.
Small businesses and startups operate in an extremely uncertain environment with limited resources, so having the right tools for strategic decision-making and understanding technology-oriented business solutions is vital.